- Klondike announced earlier this week that it would stop making the Choco Taco.
- People were not happy to hear about the discontinuation of the nostalgic ice cream treat.
- Klondike cryptically says he’s “discussing next steps” after being surprised at how many fans said they would miss the Choco Taco.
It’s been a tough week for Choco Taco fans, but there may still be good news.
Klondike announced Monday that it is ditching the iconic ice cream taco after nearly 40 years.
“We have experienced an unprecedented increase in demand across our portfolio and have had to make some very difficult decisions to ensure the availability of our full portfolio nationwide,” the company said. said at the time.
But fans were upset and the news had such a trending moment that Google added a banner to searches for “Choco Taco”, complete with ice cream emojis, tacos and a tombstone marking the existence of the sweet treat. 1983 to present.
Alexis Ohanian, co-founder of Reddit even tweeted that he wants to buy the rights to the product to keep it alive.
Now, however, things are looking up: the Choco Taco can live, at least for a little longer.
On Twitter Thursday, Klondike said he was shocked by the reactions to the news, posting an image of a Choco Taco holding a press conference, saying, “I want to respond to the rumours: I’m really interrupted, it’s not a publicity stunt. I knew you loved me, but not SO much. As I reflect on this outpouring of support, we discuss next steps, including what to do with the final 912 tacos (we have them counted) to HQ. Stay tuned…”
The cryptic message has fans wondering what the “next steps” will be, despite Klondike’s message that he’s really quitting the dessert taco.
Only time will tell – let’s hope Klondike reveals its plans before the last of the Choco Tacos melts. (Too early?)